The winning animation Bear me in Mind


浸大學生隊的得獎短片「Bear me in Mind」

Date: 07 Jun 2018 (Thursday)

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Academy of Film students win Best Animated Feature Award

電影學院學生勇奪最佳動畫片獎

School of Communication’s Academy of Film Media Arts Year 4 students Tan Yuehan, Jiang Dingyuan, Zheng Wanxue and Yang Yiran won the Best Animated Feature Award at the 5th "24 Frames Creative Media Festival".

The winning animation Bear me in Mind was created with support from the Creativity and Innovation Fund of the School of Communication. The story is about an ordinary office girl. After an unlucky day at work, she goes home on a bus. As she weeps, a cute bear appears and a magical journey begins.  

Director Tan Yuehan remarked that they decided to make a warm and healing story because the hectic life in the city is eroding everyone’s happiness and even bringing about many negative emotions, such as frustration. They incorporated some feel-good elements and objects into the animation, including a huge and furry bear, roasted sweet potatoes, bright glowing moon to create a story which is dreamlike. Even though the plot may seem far-fetched, it brings the audience a very real feeling of joy. 

Yuehan added that by taking part in the competition they improved their production knowledge and skills, such as software usage, drawing, shot movements and dialogue arrangement. In addition, they learned to visualise their thoughts through their creation.   

It took the team one year to complete the animation. Yuehan said the workload was very heavy as they had to draw key frames one by one. With exceptional patience and persistence, they completed the animation. They regard the award as a valuable recognition of their effort.  

24 Frames Creative Media Festival, hosted by Beijing Normal University -- Hong Kong Baptist University United International College, aims at providing a platform for practitioners of media, film industry and students in Southeast China, Hong Kong and Macau to exchange creative ideas.
 

浸大傳理學院電影學院媒體藝術四年級學生譚樂涵、姜丁元、鄭婉雪及楊怡然以動畫短片 「Bear Me in Mind」榮獲第五屆24格創意媒體嘉年華最佳動畫片獎項。 

得獎短片獲傳理學院的創意與創新贊助基金資助製作。故事講述一個平凡的文職少女,熬過一個倒楣的工作天,回家時忍不住在巴士上痛哭,卻遇到了一隻外形可愛的熊,並展開一個奇妙的旅程。

導演譚樂涵表示,忙碌的都巿生活蠶食人們的快樂,甚至帶來沮喪等負面情緒,因此希望製作一個為觀眾帶來溫暖及療癒作用的短片。他們先把一些相關的物件及景象放入短片,例如毛茸茸的大熊、烤蕃薯、月光等,並營造夢境的感覺,即使內容超脫現實,但會為觀眾帶來實在的歡樂感覺。

樂涵補充,團隊透過參賽可以提升對動畫短片製作技術,包括軟件使用、繪畫、鏡頭運用、對白等,並將希望表達的意念實體化。

他說,由於影片必須逐格繪製,所以製作時間長達一年,期間隊員工作量之大不言而喻,幸好各人以非常的毅力及耐心完成項目,因此獲獎是對團員實力的一大肯定。

24格創意媒體嘉年華是北京師範大學-香港浸會大學聯合國際學院主辦,目的為華南地區、香港及澳門學生、媒體及業界提供平台交流創意。