(From left) Dr Tracy Zhang, Dr Noel Siu and Ms Kwan Ho-yan receive the Outstanding Paper Award for their co-authored paper


(左起) 張軍鳳博士、蕭霍綺文博士與關可欣小姐的合著論文獲頒「傑出論文獎」

Date: 11 Sep 2015 (Friday)

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Marketing scholars and student win Outstanding Paper Award at international symposium

市場學系師生合著論文獲頒傑出論文獎

Dr Noel Siu, Associate Professor, Dr Tracy Zhang, Assistant Professor, and Ms Kwan Ho- yan, PhD student from the Department of Marketing, School of Business, won the Outstanding Paper Award for their co-authored paper entitled “Service recovery and identification: The role of corporate social responsibility and service co-creation” at the 6th International Research Symposium in Service Management held in Malaysia. 
 
The award-winning paper was commended as enriching the existing literature on service co-creation and corporate social responsibility in the context of service recovery. Dr Siu said: “We are so honoured to receive the award at the Symposium. It is an indication that our research focus has won recognition and the quality of the study is acknowledged in the international academic community.”
 
The Symposium aims to provide a platform for local and international scholars to present and share their research in service management as well as to promote the exchange of knowledge between academics and practitioners to achieve service excellence. This year the Symposium attracted over 300 academics from all over the world and the submission of more than 90 papers.

工商管理學院市場學系副教授蕭霍綺文博士、助理教授張軍鳳博士與博士生關可欣小姐的合撰論文〈Service recovery and identification: The role of corporate social responsibility and service co-creation〉於馬來西亞舉行的「第六屆服務管理國際研究會議」上,獲頒發「傑出論文獎」。
 
該得獎論文被讚譽為豐富了在服務修復範疇中,有關服務共創和企業社會責任方面的研究資料。蕭博士說:「我們很榮幸能於會議上獲得獎項,這代表了我們的研究方向和研究水平,備受國際學術界的肯定。」
 
是次會議旨在為本地和全球的服務管理研究學者提供一個發表和分享研究成果的平台,同時促進與服務業從業員互相交流的機會,以追求卓越服務。會議今年吸引了全球超過300位學者參加,合共提交逾90篇論文。